Case Study: Shanna Skidmore
Shanna Skidmore
Education products & Online Courses
ABOUT Shanna Skidmore
The Challenge
Shanna’s programs are amazing, but competition (and costs) are high in her industry. Additionally, she was concerned about paid advertising coming off as ‘inauthentic.’ For her campaigns to have a positive ROI, she needed ads that not only generated leads and sales that kept costs low, but also to do it in a way that was true to her brand.
It's as easy as 1, 2, 3...
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We 20x our ad spend, $100k revenue as a direct result from less than $4k in ad spend. That’s incredible!
HOW WE SERVED Shanna Skidmore
- Facebook Ads
- SEO
- Google Ads
- Funnel Optimization
- Pinterest Management
- Ad Creative and Copy Creation
- Email Marketing
The Process
Advertising Management
Through our extremely effective targeting, scaling methods and retargeting campaigns, we kept costs incredibly low while maximizing ROI.
Creative Development + Copy
Targeting an audience of creatives, the ad copy and creative we used was even more important than usual – and we saw an average click-through-rate of over 4%.
Strategy + Consulting
Since Shanna did not have paid advertising experience, we helped her navigate a strategy leading up to, during, and after her launch to maximize every dollar she spent on ads.
Shanna Skidmore
business strategist and financial coach
The Results
$2.27
$1.86
2972%
It's as easy as 1, 2, 3...
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